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In the spirit of the present Governor Okezie Ikpeazu’s avowed determination, passion and drive to place Aba, at the centrepiece of international development and reckoning, thus turning it to becoming the pride of an Igboman, Nigerians and the West African sub-region through holistically reforming the derelict amenities to a commercial hub that can boast of first class and up-to-date infrastructure and social amenities, favourable, conducive and serene for commercial exploits, the Abia State Government is about to launch a Marketing Campaign that will tell the story of Aba and all its potentials.
Sponsored by the Ford foundation and produced by Awards wining international Agency, TBWA/Concept. This will invariably serve as a huge platform to showcase the various talents and ingenious inclinations of Aba nay Abia. The participants will not only grasp, but appreciate the apparently sucess story of Aba vast producers of different categories of goods. It is also noteworthy that the State Governor, Dr. Okezie Ikpeazu have demonstrated unimaginable dexterity in promoting the Aba made products, hence contributed incalculably to the Aba success story.
This, inarguably, will further deepen the progress made in creating a global consciousness thus conscientiously presenting our unique and quality products to the global corridor. Amidst renewed efforts to attract investments to our shores through the Make-in-Aba initiative of the State government.
The campaign will feature interviews with Abia State Governor, Dr. Okezie Ikpeazu, distinguished Senator Enyinnaya Abaribe, producers of leather and garment works as well as fabricators of different types of products in Aba.
The campaign will be formally unveiled on Friday 19, 2017, at Enitona Hotel Aba, by 10 am with Governor Ikpeazu as Special Guest of Honour.
The event will be strictly by invitation and all those desirous of attending are requested to send an SMS to 07033775677, indicating name and address.
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